Mininova Closes Distribution Deal for TV-Show

The “old media” is slowly realizing that BitTorrent is a great distribution platform, and above all, an excellent marketing tool. Today, The Red Band Film Company and Mininova announce the first official deal to distribute a TV-show on the popular BitTorrent site.

The immense popularity of TV-shows on BitTorrent doesn’t go unnoticed, not even to TV-producers. Several TV-production companies already leaked their pilots on BitTorrent, but Red Band and Mininova take it one step further.

Mininova and Red Band made a distribution deal for the upcoming TV-show Pariah Island, a new comedy series which parodies reality TV shows like “Survivor” or “Pirate Master”. Although Red Band can’t be compared to billion dollar production studios such as 20th Century Fox Television and Warner Bros., it is a sign that times are changing and that TV-producers are looking for alternative distribution channels.

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